Paulina is 25 years old and has just finished her Master abroad. On a home visit to Germany, she is shocked by the growing influx of right-wing populism. She puts her career plans on hold and starts the <5 campaign with a couple of friends. A crash course in politics: Paulina is the spokeswoman of an initiative, committed to preventing hard-right populists getting elected into the German House of Parliament. But Paulina has her own internal struggles. Although fired by commitment and a sense of mission, she is lost in a political maze, trying to juggle the very different demands of message and marketing, of dialogue and didactics and her private and public lives.