SynopsisYes we can! A change in agriculture! NOW!
How blind does a society still have to become before it turns against the Agricultural Industry and its fatal consequences? A different kind of agriculture is more than overdue - a CHANGE in agriculture! NOW!
An ecological lighthouse project in Hohenlohe (BW) has been showing for 35 years how things can be done differently. Founder of the BÄUERLICHEN ERZEUGERGEMEINSCHAFT SCHWÄBISCH-HALL (BESH) is Rudolf Bühler, a Hohenlohe farmer rebel in the 14th generation. He succeeded in inspiring nearly 1.600 families of farmers in the region to follow his unique vision.
Direct marketing now benefits butchers, bakers, cheesemakers, artisans and, of course, the species-appropriate farm animals plus the environment. They all bring prosperity and security to the region. Small farmers threatened with abandonment now have their source of livelihood and income here. Consumers have direct access to high quality, organic food that tastes wonderful with a clear conscience towards the environment.
Director and film maker Bertram Verhaag's special cinematic and empathetic eye is not only on the landscape, the animals and the farming families. With uniquely touching images, he also brings us unusually close to the human being Rudolf Bühler.